A well-versed leader addressing a wide range of business requirements with industry-specific software solutions. Elevate efficiency and performance and streamline operations with our solutions that are a perfect blend of innovation and relevance.
Stay Ahead in Your Industry
Achieve digital excellence for your business through Orion’s transformative services, gaining a distinct competitive advantage.
For every eCommerce business merchant, building a website that provides customers the convenience of shopping anywhere, anytime is one essential thing to consider. Besides, if the business is purely online, the hassles associated with brick-and-mortar stores like leasing, permits, and maintenance vanishes.
However, shoppers these days expect transparency when shopping online. Also, the growing 3D shopping with engaging and realistic shopping experiences has transformed customers’ shopping behaviors, heightening the challenges for eCommerce businesses.
Here, entrepreneurs looking to step into the eCommerce world must leverage technologies like VR for customer satisfaction. It lets shoppers get detailed information about products in Virtual Reality, helping them make more informed and accurate decisions. Thus, benefiting both customers and businesses alike.
In this write-up, we will walk you through the growth statistics of Virtual Reality, and benefits of Virtual Reality in eCommerce landscape, and a few examples of popular players already benefiting from this technology.
The business benefits of integrating Virtual Reality in eCommerce depend on the kind of experience you wish to deliver. Usually, it helps improve customer satisfaction, sales, and overall customer experience.
Below are some advantages explained.
Virtual try-ons enable customers to try and shop for whatever fits and suits them. Be it sunglasses, spectacles, jackets, shoes, or accessories, VR enables simple trying and buying convenience.
There are no hassles of trial rooms as with VR, customers can see how the clothes and accessories will look on different body types, providing realistic try-on experiences.
One key benefit of Virtual Reality in eCommerce is its capability of delivering immersive shopping experiences. Customers can easily engage with the products virtually, almost feeling like they are shopping offline, saving them time and fuel costs.
Also, this level of engagement helps build trust among customers, help them make more informed decisions, and encourage them to shop repeatedly.
Customers these days need to think more than just content to keep the customer engaged and static images are the key.
Moving product videos, images, and other possible customizations helps deliver immersive customer experiences and keeps them engaged. Here, Virtual Reality can help hit all these notes perfectly, enabling customers to make informed decisions.
VR technology in eCommerce provides customers with the complete details of the products in the virtual settings, allows them to tweak their looks, and enables them to share their suggestions or requests for customizations.
For example, they can view one product in different models, colors, sizes, and so on, and create a suitable item by blending multiple choices and features. Also, the products that are not available in-store can be virtually viewed, delivering an immersive online experience.
Virtual Reality and Artificial Intelligence together provide access to customer insights and in-depth data analytics beneficial for marketing purposes. Utilizing this data, eCommerce businesses can run more targeted marketing campaigns.
For example, businesses can add interactive elements to the ad campaigns. Further, introducing virtual rewards, exclusive points, contests, and beyond can make marketing campaigns and shopping more engaging for customers and help brands build credibility.
The key advantages of VR technology are best suited to the eCommerce businesses dealing in products where size or aesthetics matter. Below are listed some popular players leveraging VR at its best.
Nike partnered with Roblox to create a virtual space, ‘Nikeland.’ It comprises Nike fields, buildings, and areas where players can virtually play multiple minigames. This virtual space also involves a showroom where players can try on virtual products like Nike Blazers with their avatars, buy NFTs, and much more.
Furthermore, the users can develop their games from scratch, providing them with more real-time and personalized experience.
IKEA’s virtual reality app enables customers to preview how furniture will look in their room before buying and the precision rate defined is 98%. The application also includes a 3D room planner and virtual showroom, allowing them to experiment with multiple styles and layouts in their own space.
IKEA, leveraging VR technology, improves the shopper’s shopping experience and makes it more fun and engaging. Thus, ensuring increased customer satisfaction and conversions.
Sephora offers an amazing try-on makeup experience to customers. They can utilize VR headsets to try on multiple makeup products like false lashes, lipstick, and more and see in real time how each product looks on their faces.
Also, customers can dive into digital beauty tutorials to learn and try on their faces to achieve certain looks. All this helps the shoppers make the right purchasing decisions.
It is another great example that has incorporated VR amazingly. Alibaba has introduced Alibaba Buy + using VR to enhance customer’s shopping experiences. It provides a virtual environment where customers can use VR headsets to see, touch, feel, and even try on the products.
Thus, providing a similar shopping experience to brick-and-mortar stores.
In this digital era, where omnichannel strategies are taking businesses forward, technologies like Virtual Reality seem ideal for delivering exemplary experiences, especially in the eCommerce landscape.
Experience the Future Today! Connect with our experts for cutting-edge VR ecommerce app development solutions!Explore VR Solutions
Experience the Future Today!
Connect with our experts for cutting-edge VR ecommerce app development solutions!
Explore VR Solutions
From increased customer engagement and satisfaction to reduced customer churn rates, this technology helps retailers transform the way customers shop online. Thus, opening up ample opportunities for businesses to establish a strong presence and a huge customer base.
Answer: When you know the goal of your eCommerce business, the next thing you need to do is consider the right technology you would want to integrate. Also, choose the right software development company to help you build the desired product, meeting your end goals.
Answer: Virtual Reality enables shoppers to try on clothes, makeup, and other products at their leisure. Customers need not leave their homes and visit the brick-and-mortar stores to make purchases. They can leverage 3D videos and images, zoom-in functionality, and various customization and filter options, ensuring the best possible interaction with the brand and shopping experience.
Answer: Virtual Reality is quite expensive. You need to spend hundreds of dollars on gadgets like VR headsets and additional equipment to maintain high performance. Also, VR can cause health ailments to many users such as headaches, motion sickness, or eye strain.
Answer: If you are an eCommerce merchant thinking of giving Virtual Reality a try, make customer satisfaction your main motto. Besides, working with a specialized VR development company like Orion eSolutions, you can rest assured everything from building the software solution from scratch to adding top-notch features to existing systems is in the right hands. We can deliver solutions ready for market entry and sustainable business growth.
Awards & Recognition
Menu
Quick Links
570 E WILLIAM ST San Jose, CA 95112
325 FRONT STREET WEST, TORONTO, CANADA, M5V 2Y1
Suite 6, 220 Northumberland St Liverpool, NSW 2170
14A Arcadia Road Epsom, Auckland
D-199, Sector 74 Mohali, Punjab, India - 160055
Copyright © 2024 Orion eSolutions. All Rights Reserved.
Ex-McKinsey & a seasoned IT entrepreneur
Privacy Policy
At Orion eSolutions, accessible from https://orionesolutions.com, one of our main priorities is the privacy of our visitors. This Privacy Policy document contains types of information that is collected and recorded by Orion eSolutions and how we use it.
If you have additional questions or require more information about our Privacy Policy, do not hesitate to contact us.
This Privacy Policy applies only to our online activities and is valid for visitors to our website with regards to the information that they shared and/or collect in Orion eSolutions. This policy is not applicable to any information collected offline or via channels other than this website.
By using our website, you hereby consent to our Privacy Policy and agree to its terms.
The personal information that you are asked to provide, and the reasons why you are asked to provide it, will be made clear to you at the point we ask you to provide your personal information.
If you contact us directly, we may receive additional information about you such as your name, email address, phone number, the contents of the message and/or attachments you may send us, and any other information you may choose to provide.
When you register for an Account, we may ask for your contact information, including items such as name, company name, address, email address, and telephone number.
We use the information we collect in various ways, including to:
Orion eSolutions follows a standard procedure of using log files. These files log visitors when they visit websites. All hosting companies do this and a part of hosting services’ analytics. The information collected by log files include internet protocol (IP) addresses, browser type, Internet Service Provider (ISP), date and time stamp, referring/exit pages, and possibly the number of clicks. These are not linked to any information that is personally identifiable. The purpose of the information is for analyzing trends, administering the site, tracking users’ movement on the website, and gathering demographic information.
Like any other website, Orion eSolutions uses ‘cookies’. These cookies are used to store information including visitors’ preferences, and the pages on the website that the visitor accessed or visited. The information is used to optimize the users’ experience by customizing our web page content based on visitors’ browser type and/or other information.
You may consult this list to find the Privacy Policy for each of the advertising partners of Orion eSolutions.
Third-party ad servers or ad networks uses technologies like cookies, JavaScript, or Web Beacons that are used in their respective advertisements and links that appear on Orion eSolutions, which are sent directly to users’ browser. They automatically receive your IP address when this occurs. These technologies are used to measure the effectiveness of their advertising campaigns and/or to personalize the advertising content that you see on websites that you visit.
Note that Orion eSolutions has no access to or control over these cookies that are used by third-party advertisers.
Orion eSolutions’s Privacy Policy does not apply to other advertisers or websites. Thus, we are advising you to consult the respective Privacy Policies of these third-party ad servers for more detailed information. It may include their practices and instructions about how to opt-out of certain options. You may find a complete list of these Privacy Policies and their links here: Privacy Policy Links.
You can choose to disable cookies through your individual browser options. To know more detailed information about cookie management with specific web browsers, it can be found at the browsers’ respective websites. What Are Cookies?
Under the CCPA, among other rights, California consumers have the right to:
Request that a business that collects a consumer’s personal data disclose the categories and specific pieces of personal data that a business has collected about consumers.
Request that a business delete any personal data about the consumer that a business has collected.
Request that a business that sells a consumer’s personal data, not sell the consumer’s personal data.
If you make a request, we have one month to respond to you. If you would like to exercise any of these rights, please contact us.
We would like to make sure you are fully aware of all of your data protection rights. Every user is entitled to the following:
The right to access – You have the right to request copies of your personal data. We may charge you a small fee for this service.
The right to rectification – You have the right to request that we correct any information you believe is inaccurate. You also have the right to request that we complete the information you believe is incomplete.
The right to erasure – You have the right to request that we erase your personal data, under certain conditions.
The right to restrict processing – You have the right to request that we restrict the processing of your personal data, under certain conditions.
The right to object to processing – You have the right to object to our processing of your personal data, under certain conditions.
The right to data portability – You have the right to request that we transfer the data that we have collected to another organization, or directly to you, under certain conditions.
Another part of our priority is adding protection for children while using the internet. We encourage parents and guardians to observe, participate in, and/or monitor and guide their online activity.
Orion eSolutions does not knowingly collect any Personal Identifiable Information from children under the age of 13. If you think that your child provided this kind of information on our website, we strongly encourage you to contact us immediately and we will do our best efforts to promptly remove such information from our records.