A well-versed leader addressing a wide range of business requirements with industry-specific software solutions. Elevate efficiency and performance and streamline operations with our solutions that are a perfect blend of innovation and relevance.
Stay Ahead in Your Industry
Achieve digital excellence for your business through Orion’s transformative services, gaining a distinct competitive advantage.
The numbers are pretty much intimidating.
They excel in how much people want to rely on the internet for their healthcare requirements. Just like people scroll down the hotels and restaurants before a visit, they now prefer to check the hospital web portal before paying a physical visit.
Moreover, in the present covid-19 scenario, when the clinic’s crowded waiting room, pharmacies, and diagnosis centers, feel like all hell broke loose, healthcare websites are the viable options left for people.
Although plenty of hospitals and healthcare websites are out there, Prophet reports, 81% of consumers remain unsatisfied.
Do healthcare companies require another wake-up call to organize their digital outlets better than this?
The average healthcare organizations struggle with creating compelling user experiences. Following are some healthcare website design tips to make exciting, user-centric healthcare websites to delight consumers.
Before we dive straight into the healthcare website design principle, let’s learn what characteristics make a website robust. The design principles aim to charge up a website with the following elements.
A robust and perfect healthcare website,
Primarily linked to Business Intelligence tools, data visualization benefits almost every industry.
The healthcare industry is not out of the list.
Data visualization holds a significant impact in the marketing and consumer space.
In healthcare website design, the data visualization concept is simple: showcase the complex information in an easy digestive manner. It will help the consumers to interpret healthcare-related information without any assistance.
When the internet has enabled the users to get everything they want with a single click, why would you make your consumers wait for a phone call or snail mail for better clarification?
Beautiful and intuitive healthcare websites use easy-to-understand data visualization to enable users to meet their health goals, ensuring better conversion.
Does it sound it a no-brainer?
Think this way. A patient is scouting around the web for a specific healthcare service. When the patient will land on your home page, seeing the service he wants, wouldn’t it become an overjoyed moment?
It will become a sure conversion. Think of this as an effective way to grow your revenue.
You don’t need to list down all the services on the homepage. Highlight the top healthcare services to attract visitors.
If your hospital excels in urology, you can highlight that. Or, if you are a dermatologist specializing in skin cancer, bring your expertise under the spotlight on the website homepage.
Most of the time, healthcare professionals use specific jargons and acronyms that seem to make no sense to the patients and their families. This unawareness of medical terms clouds the communication and relationship between patients and doctors.
A similar thing happens when consumers land on a healthcare webpage. The healthcare industry must embrace easily understandable features actionable insights to present the services and content interpretable.
Since the consumers don’t have the same knowledge as the medical practitioners, the digital interface of the website must get laid out in such a manner that the patients easily understand what it conveys.
The best healthcare website design agencies know the perfect ingredients to make a healthcare website stand out from the crowd.
Without incorporating thorough keyword research and medical SEO optimization, your website will get lost forever under the piles of healthcare websites.
A website’s search function acts like a mini version of Google. It allows users to search for specific services or terms within the website ecosystem. A healthcare website will lose its potential customers if they fail to find the particular and desired healthcare solution.
So, never forget to put the search button on your website.
Patient reviews are the exceptional psychological influencer boosting conversion.
Almost 70% of patients generate opinions from 6 to 7 reviews on specific healthcare solutions (Intrepy).
Showcase your old or new patient’s review on the patient testimonial section to retain consumers.
Hope you find these specific website design principles helpful in creating a stunning and efficient healthcare website to increase new patient leads.
A compelling healthcare website will not seem a hard nut to crack. Remember,
Conversion is sure when the experience is engaging, insightful, and compact.
Do you require guidance regarding your healthcare organization’s digital transformation initiatives?
Orion eSolutions has successfully worked with the leading healthcare organizations as their website design and development and digital transformation partner.
We would love to help you!
D-199, Level 3, Industrial Area, Sector 74, Mohali, Punjab, India - 160055 8am – 8pm GMT
Copyright 2022. Orion eSolutions
Let's Partner
And allow our team of experts to help your business sail through critical moments and reach safer and greener pastures!
Quick Links
Contact Us
325 FRONT STREET WEST, TORONTO, CANADA, M5V 2Y1
570 E WILLIAM ST San Jose, CA 95112
D-199, Sector 74 Mohali, Punjab, India - 160055
Awards & Recognition
Menu
Suite 6, 220 Northumberland St Liverpool, NSW 2170
Copyright © 2024 Orion eSolutions. All Rights Reserved.
Ex-McKinsey & a seasoned IT entrepreneur
Privacy Policy
At Orion eSolutions, accessible from https://orionesolutions.com, one of our main priorities is the privacy of our visitors. This Privacy Policy document contains types of information that is collected and recorded by Orion eSolutions and how we use it.
If you have additional questions or require more information about our Privacy Policy, do not hesitate to contact us.
This Privacy Policy applies only to our online activities and is valid for visitors to our website with regards to the information that they shared and/or collect in Orion eSolutions. This policy is not applicable to any information collected offline or via channels other than this website.
By using our website, you hereby consent to our Privacy Policy and agree to its terms.
The personal information that you are asked to provide, and the reasons why you are asked to provide it, will be made clear to you at the point we ask you to provide your personal information.
If you contact us directly, we may receive additional information about you such as your name, email address, phone number, the contents of the message and/or attachments you may send us, and any other information you may choose to provide.
When you register for an Account, we may ask for your contact information, including items such as name, company name, address, email address, and telephone number.
We use the information we collect in various ways, including to:
Orion eSolutions follows a standard procedure of using log files. These files log visitors when they visit websites. All hosting companies do this and a part of hosting services’ analytics. The information collected by log files include internet protocol (IP) addresses, browser type, Internet Service Provider (ISP), date and time stamp, referring/exit pages, and possibly the number of clicks. These are not linked to any information that is personally identifiable. The purpose of the information is for analyzing trends, administering the site, tracking users’ movement on the website, and gathering demographic information.
Like any other website, Orion eSolutions uses ‘cookies’. These cookies are used to store information including visitors’ preferences, and the pages on the website that the visitor accessed or visited. The information is used to optimize the users’ experience by customizing our web page content based on visitors’ browser type and/or other information.
You may consult this list to find the Privacy Policy for each of the advertising partners of Orion eSolutions.
Third-party ad servers or ad networks uses technologies like cookies, JavaScript, or Web Beacons that are used in their respective advertisements and links that appear on Orion eSolutions, which are sent directly to users’ browser. They automatically receive your IP address when this occurs. These technologies are used to measure the effectiveness of their advertising campaigns and/or to personalize the advertising content that you see on websites that you visit.
Note that Orion eSolutions has no access to or control over these cookies that are used by third-party advertisers.
Orion eSolutions’s Privacy Policy does not apply to other advertisers or websites. Thus, we are advising you to consult the respective Privacy Policies of these third-party ad servers for more detailed information. It may include their practices and instructions about how to opt-out of certain options. You may find a complete list of these Privacy Policies and their links here: Privacy Policy Links.
You can choose to disable cookies through your individual browser options. To know more detailed information about cookie management with specific web browsers, it can be found at the browsers’ respective websites. What Are Cookies?
Under the CCPA, among other rights, California consumers have the right to:
Request that a business that collects a consumer’s personal data disclose the categories and specific pieces of personal data that a business has collected about consumers.
Request that a business delete any personal data about the consumer that a business has collected.
Request that a business that sells a consumer’s personal data, not sell the consumer’s personal data.
If you make a request, we have one month to respond to you. If you would like to exercise any of these rights, please contact us.
We would like to make sure you are fully aware of all of your data protection rights. Every user is entitled to the following:
The right to access – You have the right to request copies of your personal data. We may charge you a small fee for this service.
The right to rectification – You have the right to request that we correct any information you believe is inaccurate. You also have the right to request that we complete the information you believe is incomplete.
The right to erasure – You have the right to request that we erase your personal data, under certain conditions.
The right to restrict processing – You have the right to request that we restrict the processing of your personal data, under certain conditions.
The right to object to processing – You have the right to object to our processing of your personal data, under certain conditions.
The right to data portability – You have the right to request that we transfer the data that we have collected to another organization, or directly to you, under certain conditions.
Another part of our priority is adding protection for children while using the internet. We encourage parents and guardians to observe, participate in, and/or monitor and guide their online activity.
Orion eSolutions does not knowingly collect any Personal Identifiable Information from children under the age of 13. If you think that your child provided this kind of information on our website, we strongly encourage you to contact us immediately and we will do our best efforts to promptly remove such information from our records.